Founded in 1991 in Palo Alto, IDEO is one of the world’s most influential design and innovation consultancies. Pioneers of human-centered design thinking, IDEO has designed Apple’s first mouse, the Palm V PDA, and hundreds of groundbreaking products. With 500+ staff across disciplines including industrial design, behavioral science, and mechanical engineering, they have transformed companies like Coca-Cola, Ford, Medtronic, and Steelcase. IDEO’s design thinking methodology is now taught in business schools globally.